To achieve consistently high results we use our own strategic media planning system which we call the Hothouse process. This provides a fast but focused assessment of clients’ markets and customer insights which then lead to tailored media strategies and executions. To provide excellence within each field, the Total Media Group is structured into centres of specialisation as detailed below:
Total Media Ltd: Brand awareness and launch campaigns
Total Media Direct: Lead generation & customer acquisition strategies
Total Media North: Regional planning & buying, brand and
launch campaigns
Total Media Digital: Online strategy, planning & buying, SMS & search engine optimization, website evaluation & design
Total Media Charities & Campaigning Organisations: Fundraising, charities & not-for-profit sector
Total Media International: International media planning & buying
Total Media Strategy: Strategic media planning
Total Media Production: Print & ad production management
The company is wholly independent, has offices in London and Warwick, currently bills £71M and employs 65 people.