Starting out in a double garage on April 1st in 1982, Total Media Ltd opened its doors and has now grown into a well-established, fully recognised media agency in Kensington with 63 people. Being an independent media agency, without ties to an advertising agency or outside shareholders, gives us the freedom to do what's in the best interest of your brand and gives you the freedom to pick the creative resource of your choice.
As our name suggests, we work with and across all forms of media.
We don't surround ourselves with complicated confusing media jargon and our sole objective isn't necessarily going for the cheapest "deal" - regardless of its real worth. The simple reality is that media planning and buying must obey the same considerations as any other modern business discipline. It must provide you with true value for money.
So what do we do and what makes us so special?
-
We take great care in planning your campaigns. By identifying the people you should be talking to and tracking their media behaviour we can relate the best media to reach them. We use a variety of media resources to tell you what they're reading, listening to, looking at and what your competitors are doing to reach them.
-
We can buy media as well as anyone in the business (and we can prove it.) But there's more to good buying than simply going for the cheapest deal. A 50% discount in the wrong medium is not 50% saved but 100% wasted.
-
We work hard and that makes us very enthusiastic and earnest. Our focus is always on getting the best media value and paying attention to the details. We seek to make media simpler, more enjoyable - and more effective.
|