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TM In The News: My Media Week by Lucas Brown

Wednesday 1st March

Ever wondered about the role remit of an Chief Strategy Officer at a media agency that roots its approach in behavioural science?

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Our CSO, Lucas Brown, penned an article for Campaign’s on-going series, My Media Week.¬†From thrashing out the merits of human interpretation versus algorithm, and audience diversity with the English National Opera, you can read Lucas’s fascinating article in Campaign here.

Article Written by

Emma Jeffers

Communications Manager, Total Media

A trained journalist by trade and a sci-fi geek by nature, Emma oversees marketing communications at Total Media.

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