We are experts in media

Our services
The Recent Ban of Harmful Gender Stereotypes in the UK
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Nakd
Bringing a healthy eating revolution to the masses
The Pareto Principle and the battle between brand loyalty and broad reach
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Kwiff
How betting minnow Kwiff took on the giants

We are experts in behaviour

Our approach
TikTok
Changing perceptions to drive installs for TikTok
24 Jan

Social norms are incredibly powerful motivators. Saying “most users review us on Trustpilot” is more effective than “please review us on Trustpilot”. #behavebite

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We are experts in change

Our work
Carabao
Driving sales of Carabao to put energy back into the drinks market
Fred. Olsen
The perfect partnership to save Scotland
Total Media celebrates 11 years of IPA CPD Gold award
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Behavioural planning gets closer to what powers people's decisions

It‘s not about demographics...

Whilst new technology, media and content solutions continue to emerge, none of these are being used to their potential. Instead outdated socio-demographic filters and basic media usage “signals” continue to dominate the planning and buying process.

...it‘s about a mindset!

Through our understanding of consumers; how they think, feel and act, we plan around people’s behaviours to ensure our clients’ media connects their target audience in a way that delivers tangible marketing and business results.

Find out about our approach

Join the team

We're all about people

Award winning work takes award winning people. We’re all about empowering and developing our teams, from new grads to senior heads...

Our experience

See our case studies

What our clients say

"The thing that sets Total Media apart is their upfront planning, research and insight where they truly strive to understand the target audience and suggest a strategy to most effectively engage them."

Mike Dando, Epson - EMEA Advertising and Promotions Manager

"We think of the Total Media team as an extension to our own in-house team. We have formed an increasingly valuable relationship to deliver on-going improvements in results for our business."

Justin Stanton, Fred. Olsen - Marketing Director

"Their attitude of constantly optimising, challenging and looking for opportunities have made us achieve outstanding success in a very competitive category."

Daniel Skold, Kwiff - CMO

"Their expertise around behavioural change has helped shape our overall strategy, as well as driving the thinking behind cleverly planned media campaigns across a range of channels that have been effective commercially and strategically."

Adrian Lawlor, Rustlers - Marketing & Business Development Director

Get in touch to power change

See how behavioural planning can better your results

Contact us