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Whilst new technology, media and content solutions continue to emerge, none of these are being used to their potential. Instead outdated socio-demographic filters and basic media usage “signals” continue to dominate the planning and buying process.
Through our understanding of consumers; how they think, feel and act, we plan around people’s behaviours to ensure our clients’ media connects their target audience in a way that delivers tangible marketing and business results.
Mike Dando, Epson - EMEA Advertising and Promotions Manager
Justin Stanton, Fred. Olsen - Marketing Director
Daniel Skold, Kwiff - CMO
Adrian Lawlor, Rustlers - Marketing & Business Development Director
Jason Manley, Young’s - Marketing Director
Stephen Gregory, Rana - Marketing Director
Richard Shotton, Author of The Choice Factory