This week in broadcast: discrimination within the industry, avoiding the term B.A.M.E, and the lack of diversity in French cinema
This week in broadcast: Eddie Redmayne’s regret, BARB’s viewing figures, the Super League’s move and maternal mental health
This week in broadcast: Tesco’s Christmas ad, Netflix’s top 10, C4’s “Unapologetic” and more…
Balancing fatherhood & work
This week in broadcast: Foreign-language films, fossil fuel advertising, ITV deals and more…
This week in broadcast: COP26, Joe Lycett, Netflix’s viewing figures and the class pay gap
10 Media Planning & Buying Behavioural Biases: Red Sneaker Effect
10 Media Planning & Buying Behavioural Biases: Costly Signalling
10 Media Planning & Buying Behavioural Biases: Mere Exposure
10 Media Planning & Buying Behavioural Biases: Halo Effect
10 Media Planning & Buying Behavioural Biases: Group Viewing
10 Media Planning & Buying Behavioural Biases: Social Proof
10 Media Planning & Buying Behavioural Biases: Confirmation Bias
10 Media Planning & Buying Behavioural Biases: The Fresh Start Effect
10 Media Planning & Buying Behavioural Biases: Importance of Context
10 Media Planning & Buying Behavioural Biases: Fundamental attribution error
The Importance of Image Optimisations on SERP
Google’s July 2021 Core Update: Everything you need to know
Nothing great comes without risk – my day at MAD//Fest
Our commitment to fostering a diverse and inclusive environment
Why increasing the plastic bag charge won’t be enough to reduce consumption
The addictive drug known as social media
Why NFT’s will form part of your brand marketing strategy in the near future
Total Media wins Aqua Pura
How to optimise for voice search
Covid acts of kindness through a behavioural lens
Total Media becomes first UK independent media agency to achieve B Corp status
Man bites dog: A behavioural view of April’s news
The working from home audience: how do radio listeners feel about post-lockdown?
Google’s 2021 Core Web Vitals Update: What does it mean for your business?
The Secret Illness: The Reality of OCD
Man bites dog: A behavioural view of this month’s news
The value of broadcast media in a post-lockdown world
Australia’s landmark legislation highlights why news media is valuable to us all
What will be the long term Covid-19 effect on media consumption?
Why Total Media has joined the Conscious Ad Network
Man bites dog: A behavioural view of this month’s news
Digital Marketing Mythbusters part four: Competitor bidding
Why the NHS vaccine ad misses the mark
Digital Marketing Mythbusters part three: Building audiences and audience strategy
Total Media wins MG Motor UK
Digital Marketing Mythbusters part two: Frequency capping on Facebook and other social media
Digital marketing mythbusters part one: addressing the most common industry misconceptions
Total Media wins Lintbells’ YuMOVE media account
Celine Saturnino becomes Total Media’s first chief operating officer
Total Media launches BritBox’s Spitting Image with new mobile format
Growing a relatively unknown app into the fastest growing social platform in the world
Broadcasters must promote social change
How we marked Black History Month
I watched 7 series of Mad Men in a month, but did I learn anything?
Covid-19: How will it affect this year’s festive shopping period?
Introducing our Diversity & Inclusion Council
Why Netflix is letting non-subscribers sample shows for free
Level up your advertising: the growth of gaming
Total Media brings home two Thinkbox Awards!
Back to the big screen: the return of cinema
Lights, camera…and back to the action
A call to young media professionals
COVID-19: how brands can come out stronger podcast – part 4
When the bubble bursts, improved experiences will lead to customer growth
COVID-19: how brands can come out stronger podcast – part 3
COVID-19: how brands can come out stronger podcast – part 2
COVID-19: how brands can come out stronger podcast – part 1
Contextual targeting in advertising: the benefits and limitations
Becoming a Mental Health First Aider
How is COVID-19 changing behaviour on social media for both brands and users?
How to stay motivated during isolation
COVID-19: How the media is driving behaviour change
Is print media on the decline?
Episode 8 of our behavioural science podcast
Total Media COVID-19 Update
Episode 7 of our behavioural science podcast
Coronavirus: the impact on the UK Media Industry
Shoppable Ads: Not All Journeys Are Equal
Episode 6 of our behavioural science podcast
Why agencies need to understand the role of cognitive biases on decision making
Episode 5 of our behavioural science podcast
Episode 4 of our behavioural science podcast
The Westminster Art Collective raises £19k for outreach youth work in the local community
Episode 3 of our behavioural science podcast
Why cinema is seeing huge YoY growth despite increased competition from online streaming services and shifting consumer trends?
Total Mediaplus wins De’Longhi’s UK media account
Episode 2 of our behavioural science podcast
We’ve launched a new behavioural science podcast!
Marketing trends to watch out for in 2020
Paying attention to attention: A tension in advertising
Are you awake? Why sleep is so important
Amazon Premier League: what does it mean for advertisers?
London GDG Devfest 2019 highlights: new tech to check out before 2020
The rising popularity of podcasts
BritBox Unveils Agency Line Up
TM news round-up: September 2019
5G: the shift to fifth gear
How tech will shape the FMCG landscape
How advertisements influence buying
